Over the past 20 years we’ve seen the arrival of the internet and social media. Those two platforms alone have transformed an industry that relied so heavily on the big four — TV, Radio, Outdoor and Print.
How marketing and branding professionals work with their clients has also changed. A lot.
Clients’ expectations have changed. Their needs have changed.
Industry veterans Steve Chandler and Tim Earnhart have come full circle with their own careers and companies in addressing the NEW way of branding, marketing and advertising.
Spend time listening and interacting with Steve and Tim and learn why they believe it’s better to be a team of specialists than a house of generalists.
Both Steve Chandler and Tim Earnhart of members of the Ad+PR Professional Advisory Committee. Along with other industry leaders, Steve & Tim help guide curriculum decisions in the program.
Read more about our PAC at http://wkufusion.com/pac/