Welcome to the WKU Ad+PR Program, wherestrategy meets design in amazing ways.
The professions of Advertising & Public Relations are at the epicenter of a digital revolution. The Internet, social media, and mobile technologies are changing the way consumers interact with each other and with companies. Learn More. WKU Ad+PR
Our First Community Project A number of commercial and non-profit organizations have approached the Ad+PR programs over the ...
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Dr. Henry Jenkins Visits WKU Dr. Henry Jenkins, author of Convergence Culture and other books about the impact of ...
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2011 Senior Sessions One of the core missions of the School of Journalism & Broadcasting at Western ...
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Ad+PR Online The School of Journalism is proud to launch Ad+PR Online. The new initiative is designed ...
More information...Our First Community Project
A number of commercial and non-profit organizations have approached the Ad+PR programs over the years to collaborate with them as in-class assignments. Very informal. While academic competitions, like the NSAC, will continue to play a role in the program, opportunities to apply our ideas and talents to real-world problems has become a priority. The media...
Dr. Henry Jenkins Visits WKU
Dr. Henry Jenkins, author of Convergence Culture and other books about the impact of digital technology on our society, will be on campus on Wednesday, September 28th compliments of the School of Journalism & Broadcasting. Dr. Jenkins will cover a broad range of topics including civic media and the use of digital technology in the...
2011 Senior Sessions
One of the core missions of the School of Journalism & Broadcasting at Western Kentucky University is to prepare our majors for the “real world.” Our Ad+PR classes provide the foundation, but the real application of concepts happens outside the classroom. Bridging that gap is challenging. The Ad+PR Professional Advisory Committee or PAC is comprised...
Ad+PR Online
The School of Journalism is proud to launch Ad+PR Online. The new initiative is designed to bundle the School’s Advertising and Public Relations classes into a convenient package. The classes are ideal for media professionals who want to learn more about the digital side of Ad+PR without moving into a dorm. JOUR 154 New Media...
New Digital Ad Minor
The business of advertising is being transformed. Consumers are choosing new communication technologies to network with others and to view their news, information, and entertainment the way the want and when they want it. While digital advertising now represents just 12% of total ad spending in the United States, the projections are that spending will...
Recent Posts
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Our First Community Project
A number of commercial and non-profit organizations have approached the ...
-
Dr. Henry Jenkins Visits WKU
Dr. Henry Jenkins, author of Convergence Culture and other books ...
-
2011 Senior Sessions
One of the core missions of the School of Journalism ...
-
Ad+PR Online
The School of Journalism is proud to launch Ad+PR Online.
The ...
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